Course Description
Goodbye American Dream and Welcome Online Marketing Dream.
If
you're looking at this course, chances are you are either a marketing
professional or a business owner who understands the internet of
internet marketing today.
You 'get' that traditional
marketing methods are become more ineffective and expensive and you know
that by neglecting to market your business online, you're missing out
on powerful business results that an effective internet marketing
strategy can bring about – thousands of leads, millions of dollars in
sales and repeat customers.
Whether your business is just
getting started with internet marketing or you want to brush up on the
basics, this course will help you set up and implement a successful
internet marketing step-by-step.
This Course is a
super-simple, "marketing-lingo" guide that walks you through proven,
actionable steps to establish the right foundation for online marketing
success.
My 8 Module Online Marketing Crash Course Outline
- Module#1: Introduction – Why internet marketing is where most of the new wealth is created and vital for your business to master in order to thrive.
- Module#2: Creating & Optimizing Your Website – Your website is the most important virtual property you have on the web. Like a traditional store, how you design it determines how well you perform.
- Module#3: Creating Content – Your content is your invitation to your potential customers in to your website. If your content isn't engaging, no one will show up.
- Module#4: Getting Social – Social media is a major source of free traffic and where your customers are hanging out. Engaging your customers effectively will get them to come to your website and buy.
- Module#5: Converting Traffic into Leads – It's not enough that you have traffic coming to your website. You need your potential customers to be constantly coming back to your website for them to convert into paying customers.
- Module#6: Nurturing Leads into Buying Customers – This is all about getting them to like you and your products/services. Not only must they have you on top of their minds, but they must also want to buy your products.
- Module#7: Analyze and Refine – There will always be some areas of improvement in your business. A leak that might be costing you money or you might be losing out on potential customers. Learn how you optimize your online business to lower costs and generate more money.
- Module#8: Conclusion – Learn how you can take actionable steps at the end of the program to implement this course and market your business online.
Curriculum
Building your first website: What you need to get started for less than $100
Coming up with a Lead Magnet
Conclusion
Connect With Me, Basim Salim
Content Marketing
Creating Landing Pages
Email Marketing Best Practices: Get your emails opened and read
Email Marketing: Educate First, Sell Second
Equipping your website for marketing: Top free marketing tools
Facebook for Business
Generating Leads with Blogging
Google+ For Business
How to Build Your Website
Introduction to the Course & Instructor
Key Components of a Great Blog Post
LinkedIn for Business
Metrics to Look Out For
Metrics to Track: Power is in the numbers
Modern Day SEO: Get your website ranked #1 on search engines
Nurturing Leads
Other Content for Generating Leads
Other Social Media Networks
Quiz #1: Importance of Online Marketing
Section 1: Introduction: Online Marketing is not a Joke
Section 2: Creating and Optimizing Your Website
Section 3: Create Content: The Key to Driving Quality Traffic and Engaging Customers
Section 4: Get Social: If you're not on social media, you're really missing out!
Section 5: Convert Traffic into Leads
Section 6: Nurture Leads into Buying Customers
Section 7: Analyze and Refine: Sharpening your Tool
Section 8: Course Conclusion
Social Media Mastery
Steps for Improvement: What elements of your business to improve
Testing, Measuring and Iterating
The Art of Social Listening
The Importance of Online Marketing
The Importance of Social Media
The Traffic Conversion Methodology
Traffic Conversion Process Quiz
Twitter for Business
Types of Nuture Content
What Do I Write About?
LINK FOR THE FREE COURSE
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