Course Description
You know the traditional sales-letter...? The long one that stretches down your browser for 15 pages?
Well...It's DEAD
Now
if you already have sales letter, what if you could convert that
sales-letter into an engaging video that could triple sales?
And what if these nearly hypnotic videos were dirt simple to make, no camera required?
Well, you’re in luck!
In
today's frenetic and fast paced world, grabbing your customer's
attention is more important than ever before. And nothing is better than
a Video Sales Letter. Face it, we live in a viral world full of grumpy
cats, laughing babies and endless epic fails.
Making sales online
used to be as easy as putting up an old-school sales letter. Today, when
a potential customer lands on your site if you don't grab them
immediately they're on to the next bright, shiny object.
The truth: If you want to make sales online, you need a Video Sales Letter.
And the good news: Video Sales Letters can convert up to 300% better than a regular sales letter alone.
Until just recently, you'd have to pay a small fortune to get a pro to write one for you. Well not any more.
Curriculum
12 Step Rejection Proof Video Sales Letter Template
Case Study #1: Authority ROI by Ryan Deiss
Case Study #2: Busyness TV
Case Study #3: Thrive Leads
Case Study #4: Goldmine
Course Overview
Easy Video Suite
Elements of a Video Sales Letter (VSL)
Elements of a Video Sales Letter (VSL) Video
Equipment for Recording your VSL
Fill in the Blank Video Sales Letter Template
Introduction to VSLs – Why You MUST have a VSL.
Outsourcing your VSL Recording
Section 1: Introduction: Video Sales Letters
Section 2: Video Sales Letters Basics
Section 3: The 12 Step Rejection Proof Video Sales Letter Template
Section 4: Must-Haves for Recording Your Video Sales Letters
Section 5: Hosting Your Video Sales Letter
Section 6: Case Studies of Video Sales Letters
Section 7: BONUS RESOURCES for Creating Video Sales Letters
Step 1: An Attention Grabbing Introduction
Step 10: Call to Action #2: Speak to their Mind
Step 11: Inject Scarcity & Give a Warning
Step 12: Call to Action #3: Scare Them
Step 2: Identify the Problem & Promise to Solve It
Step 3: Establish Video Scarcity
Step 4: Irritate and Aggravate the Problem
Step 5: Present Your Solution (i.e Your Product)
Step 6: Outline Features, Benefits & Consequences
Step 7: Call to Action #1 - Touch Their Deepest Desire
Step 8: Provide Social Proof (i.e. Your Credientials)
Step 9: Give Your Ridicoulous Gurantee
Video Sales Letter Presentation Design
Video Sales Letter Recording Software
Vimeo
Website HTML Template for VSLs
Website Templates & Themes
Wistia
LINK FOR THE FREE COURSE
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