Course Description
The course Operations Management: Supply Chains, Products and Services
is constructed, based on student feedback, from two already successful
courses: Operations and Supply Chain Management and Product and Service
Management.
Operations and Supply Chain Management
The
supply chain is a network of operations running across an organization,
which are needed to design, make, deliver, and service products or
services for customers. Production, inventory, location, transportation,
and information are performance drivers that can be managed to produce
the capabilities for a given supply chain.
As a part of
their overall strategy, organizations also employ many supply chain
strategies to survive and compete in a dynamic and competitive
marketplace. However, it is also essential from an organization's point
of view to use effective performance measures to ensure continuous
improvement of the supply chain and also to set directions of its
current supply chain strategies.
After completing this course, you will be able to:
- sequence the components of the supply chain,
- identify the key drivers of supply chain management,
- identify the characteristics of supply chain management in service organizations,
- match supply chain strategies of service organizations with their key characteristics,
- identify criteria for selecting and combining different supply chain strategies, and
- match supply chain areas with key indicators of their performance.
You
will have not much more than 2 hours of video lessons, written
documents, quizzes, examples and exercises, and a small course project.
This
course provides a basic understanding of supply chain management in
manufacturing and service organizations. Key characteristics of common
supply chain strategies and criteria for their selection are also
presented. This course also introduces key performance metrics for
supply chain management.
Product and Service Management
Product
and service management is the process of designing, creating, and
maintaining a product or service through all stages of its lifecycle. It
involves a wide range of operations, marketing, and sales related
activities.
These activities encompass the entire range
of product life cycle – from the conception of a new product or service
idea, to its design and launch, and later through its growth, maturity,
and decline stages.
After completing this course, you will be able to:
- match phases of the product life cycle to actions that should be taken at each phase,
- sequence the stages of the new product development process,
- match current best practices in new product development with their description, and
- and match strategies used to manage existing and mature products and services with examples of the ways they are used.
Operations
aspects of product management are vital to the success of new and
existing products and services. Every organization conducts product
management activities, whether knowingly or unknowingly, that integrate
operations, marketing, and sales functions to deliver desired products
and services to customers.
This course provides a broad
overview of the product and service management functions from an
operations management perspective. More specifically, it walks you
through the phases of product life-cycle and stages of new product
development. This course also introduces some examples of strategies for
managing existing and mature products and services.
The
target of this course is anyone working in operations management or
another functional area, who is looking to gain a working understanding
of the operations functions in a service or manufacturing organization.
You
will have 4 hours of video lessons, and written documents, quizzes,
examples and exercises, but also a small course project.
Now, go ahead, and register. Or, if you want, try a few minutes of course preview and decide after. See you inside the course!
Curriculum
5 Key Components of the Supply Chain
About the Section
Actions for Product Life Cycle Stages
Advantages of Supply Chain Management
Agile and Mass Customization
Best practices in New Product Development Process
Criteria for Supply Chain Strategies
Determine Logistics Strategies
Developing New Products and Services
Drivers of Supply Chain Management
Effective Operations and Supply Chain Management
Effective Product and Service Management
Introduction to New Product Development
Introduction to Operations and Supply Chain Management
Introduction to Product and Service Management
Introduction to the Product Life Cycle
Lean Methodology
Logistics Strategies
Maintenance Strategy
Managing Existing and Mature Products and Services
Measuring Supply Chain Performance
Methods of Performance Measurement
Operations Management: Supply Chains, Products and Services
Performance Management
Preparing a Business Case
Rationalization Strategy
Revitalization Strategy
Section 1: Introduction to Operations and Supply Chain Management
Section 10: Operations Management: Supply Chains, Products and Services
Section 2: Understanding the Supply Chain
Section 3: Supply Chain Management in Service Organizations
Section 4: Supply Chain Strategies
Section 5: Measuring Supply Chain Performance
Section 6: Introduction to Product and Service Management
Section 7: The Product Life Cycle
Section 8: Developing New Products and Services
Section 9: Managing Existing and Mature Products and Services
Section Guidelines
Section Overview
Section Overview
Section Project (optional)
Section Project (optional) I
Stages of the Product Life Cycle
Strategic Approaches
Supply Chain Characteristics I
Supply Chain Characteristics II
Supply Chain Management in Service Organizations
Supply Chain Organizational Strategies
Supply Chain Strategies
The New Product Development Process
The Product Life Cycle
Understand the Supply Chain
Understanding Performance Measurement
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